• Best Repairs and Upgrades to Complete Before Selling Your House

    March 13, 2018 | By Sophia Barrett

    Preparing your property to sell is a crucial step in the marketing process and can greatly affect your ultimate sale price. However, many sellers get caught up with repairs and upgrades that won’t actually entice buyers to offer a higher price. So, how do you know which projects to tackle before going to market? As Realtors, we’re engaged with active buyers everyday and know… Read more »

  • Sewer Lateral Ordinance in Santa Cruz City

    October 9, 2017 | By Roy Farrens

    The City of Santa Cruz is working on enacting a new city ordinance that places more regulations on privately owned sewer laterals. A sewer lateral is an underground pipe that connects a home to the main city sewer line under the street. The sewer lateral is the homeowner’s responsibility to maintain, not the city’s. What is the ordinance? This ordinance will require sewer laterals… Read more »

  • Why Use A Realtor?

    August 22, 2017 | By Roy Farrens

    Are Realtors really worth the commission? What do they do, anyway? Let’s look at some of the big ways using a Realtor can benefit you. Reason 1: Team of Professionals Already in Place When you use a qualified Realtor, they come with a proven team that already knows how to work together to achieve your goals. This includes professionals such as lenders, inspectors, a… Read more »

  • How to avoid capital gains taxes and downsize - 1031 Exchange

    1031 Exchanges: The Basics

    September 21, 2016 | By Roy Farrens

    Are capital gains taxes keeping you from downsizing? A 1031 Exchange might be the solution you are looking for. What Is A 1031 Exchange? The 1031 Exchange is a legal way to avoid paying taxes. This tax strategy gets its name from Section 1031 of the Internal Revenue Code, which allows you to postpone paying taxes on gains from the sale of a property… Read more »

  • Casa Way home, Scotts Valley, Santa Cruz County, California (2016)

    Six Quick Ways to Increase Your Curb Appeal

    June 23, 2016 | By Sophia Barrett

    First impressions mean a lot, especially in the world of real estate. Many buyers associate the exterior appearance of a home with the condition of its interior, and often the home’s integrity as a whole. Some buyers won’t even bother touring a home if the exterior isn’t perfect. Taking steps to increase your curb appeal can help widen your buyer-market and ensure you get… Read more »